Privacy Policy

Last updated: December 29, 2025 

This Privacy Policy explains how SMA Médico-Esthétique Inc. (hereinafter “SMA”, “we”, “us”) collects, uses, discloses, retains, and protects personal information when you use our website smamedicoesthetique.com, contact us, book appointments online, or purchase certain services online. 

We limit collection to what is necessary and apply reasonable security measures appropriate to the sensitivity of the information. 

1. Person in charge of personal information protection

The person responsible for the protection of personal information is: 

Miliam Ocean
Email : Info@smamedicoesthetique.com
Phone : 579 635-0333
Address : 279 MONTEE Des Pionniers,
Terrebonne (Québec) J6V 1H4, Canada

2. Personal information we may collect

Depending on how you use our website and services, we may collect the following: 

2.1 Identification and contact information

First and last name, phone number, email address, communication preferences. 

2.2 Appointment and service information

Details required to schedule and manage an appointment, confirmations, reminders, follow-up communications, and information you provide in a form (for example, the subject of your request). 

2.3 Potentially sensitive information

Depending on the service, you may provide more sensitive information (for example, allergies, contraindications, skin-related information, reactions, relevant history). We only request what is necessary to provide services safely and appropriately. 

2.4 Payment information (if applicable)

If you pay online, information necessary to process the transaction may be handled. Payments are generally processed by a payment provider. We do not store your full payment card details. 

2.5 Technical and website usage information

IP address, device type, browser, pages visited, date and time of visit, cookie identifiers and similar data, depending on your consent choices. 

3. How we collect your information

We collect personal information in particular through: 

  • Website forms (contact, information requests, appointment requests) 
  • Online booking (through a booking tool or platform) 
  • Communications (email, phone, messages) 
  • Online payments (through a payment provider) 
  • Cookies and similar technologies (enabled based on your preferences) 

4. Why we use your information

We use personal information for the following purposes: 

  • To respond to your requests and communicate with you 
  • To schedule, confirm, and manage appointments, including reminders 
  • To provide services and appropriate follow-up 
  • To process certain online payments (when available) 
  • To improve the website, measure audience, and analyze performance 
  • To send communications, including a newsletter, if you consent 
  • To ensure security, prevent fraud, and protect our systems 
  • To meet legal and administrative obligations 

5. Consent and choices

When you provide personal information, you consent to its use for the purposes described above, unless another legal basis applies. 

You may withdraw consent for certain uses, including marketing communications (newsletter), at any time. Withdrawing consent does not affect the lawfulness of processing carried out before your withdrawal. 

6. Disclosure to third parties

We may disclose certain information to third parties only when necessary, for example:
 
  • Appointment booking tools and communications management 
  • Payment providers (to process a transaction) 
  • Technology providers (hosting, maintenance, email services) 
  • Measurement and marketing tools, subject to your consent choices (Google Analytics, Meta Pixel) 
  • Newsletter platform (sending and managing subscriptions) 

We limit access to authorized personnel and vendors who need the information to perform services.
 

7. Transfers outside Québec

Some technology providers may process information outside Québec. When applicable, we take reasonable steps to manage these transfers and protect your information (for example, contractual clauses, security measures, access limitations). 

8. Cookies, Google Analytics, Meta Pixel, and newsletter

8.1 Cookies

The website may use cookies and similar technologies to:
 
  • Ensure website functionality and security 
  • Measure audience and improve user experience (analytics) 
  • Support marketing activities (for example, Meta Pixel), subject to your consent 

You can manage cookies through your browser and, where available, through the consent tool on the website.
 

8.2 Google Analytics

We use Google Analytics to understand how the website is used (for example, pages visited, time on site, navigation paths). This helps us improve our content and performance. 

8.3 Pixel Meta

We may use the Meta Pixel to measure the effectiveness of certain campaigns and better understand interactions with our content. This may involve cookies or similar technologies, depending on your choices. 

8.4 Newsletter

If you subscribe to our newsletter, we use your email address to send you news, offers, or information. You can unsubscribe at any time using the unsubscribe link or by emailing us. 

9. Retention and disposal

We retain personal information only for as long as necessary to fulfill the purposes described above, then securely delete or anonymize it. 

Indicative retention periods (adjusted to legal obligations and operational needs): 

  • Website form inquiries (no confirmed appointment): 24 months 
  • Appointment and service follow-up data: 7 years after the last appointment or last service-related interaction 
  • Billing and accounting records (if applicable): 7 years 
  • Newsletter data: until you unsubscribe, then deletion or anonymization within up to 24 months (for example, list management and consent records) 
  • Analytics data (for example, Google Analytics): up to 26 months, depending on configuration, then automatic deletion or anonymization 

10. Security measures

We implement reasonable measures to protect personal information against loss, theft, unauthorized access, unauthorized disclosure, or misuse, including: 

  • Access limited to authorized personnel 
  • Password management and access controls 
  • Security measures provided by our technology vendors 
  • Internal procedures to limit retention and manage secure disposal 

 

No system is completely secure. We work to maintain safeguards appropriate to the nature of the information. 

11. Your rights

Subject to applicable laws, you may: 

  • Request access to your personal information 
  • Request correction of inaccurate, incomplete, or ambiguous information 
  • Withdraw consent for certain uses (for example, newsletter) 
  • Ask questions or file a complaint regarding personal information protection 

 

To exercise your rights, contact the person listed in section 1. 

12. Privacy incidents

In the event of a privacy incident involving personal information, we take reasonable steps to reduce risks and prevent a similar incident from happening again. If the incident presents a risk of serious harm, we will notify affected individuals and competent authorities when required. 

13. Information about minors

We do not knowingly collect personal information from minors under 14 without the consent of a parent or legal guardian, unless collection is permitted by law and is for the minor’s benefit. 

14. Links to external websites

The website may contain links to external sites. We are not responsible for their privacy practices. We encourage you to review their privacy policies. 

15. Changes to this policy

We may update this policy to reflect changes in our practices or legal requirements. The current version is posted on smamedicoesthetique.com. If there is a material change, we may post a notice on the website. 

16. Contact us

For any questions, access requests, corrections, or complaints: 

SMA Médico-Esthétique Inc.
Attention:
Miliam Ocean
Email : Info@smamedicoesthetique.com
Phone : 579 635-0333
Address : 279 MONTEE Des Pionniers,
Terrebonne (Québec) J6V 1H4, Canada